1. Introduction & Commitment
At Homes by Athir (“we”, “us”, or “our”), operated by Athir Mehmood, a licensed real estate professional affiliated with eXp Realty in Fort McMurray, Alberta, we respect your privacy and are committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (homesbyathir.com), submit property valuation requests, schedule showings, fill out contact forms, or communicate with us via phone, email, text message (SMS/MMS), or chat widgets.
We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA), Alberta’s Personal Information Protection Act (PIPA), the Real Estate Act of Alberta, and the Rules of the Real Estate Council of Alberta (RECA).
2. Information We Collect
We may collect personal information that you voluntarily provide to us when you interact with our services, including:
- Contact details: Full name, email address, telephone/mobile number, mailing address.
- Real estate & property preferences: Property address, estimated home value, timeline to buy or sell, property condition, property type, target neighborhoods in Fort McMurray (e.g., Timberlea, Eagle Ridge, Thickwood), and price range.
- Communications: Notes from calls, emails, messages sent through our contact forms or chat widget, appointment bookings, and showing requests.
- Technical & usage data: IP address, browser type, device information, referring URLs, pages viewed, and timestamps collected via standard web server logs and cookies.
3. How We Use Your Information
We collect and use your personal information solely for legitimate real estate business purposes, including:
- Preparing and delivering Comparative Market Analysis (CMA) reports and free home evaluations.
- Coordinating private property showings, open houses, and walkthroughs.
- Answering inquiries regarding Fort McMurray real estate listings, market conditions, and community guides.
- Sending transactional updates, appointment confirmations, and market updates you have requested.
- Communicating with you via SMS/MMS when you have explicitly consented through our disclosure checkboxes.
- Meeting regulatory, record-keeping, and fiduciary obligations required by RECA and brokerage brokerages under Alberta law.
4. SMS / Text Messaging Consent & Privacy
We take your mobile messaging privacy seriously. When you submit your phone number on our website forms and tick the SMS consent checkboxes:
- No Sale or Sharing of Mobile Data: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
- Marketing Messages: You may receive text messages regarding Fort McMurray market opportunities, listings, and updates. Message frequency varies. Message and data rates may apply.
- Non-Marketing Messages: You may receive appointment confirmations, showing reminders, and direct responses to your inquiries.
- Opt-Out & Help: You may reply STOP to any SMS message to cancel at any time. Reply HELP for assistance or contact us directly at (780) 607-2814.
5. Disclosure of Personal Information
We do not sell, rent, or trade your personal information. We may share your information only under the following limited circumstances:
- Brokerage Oversight: With eXp Realty managing brokers and compliance staff as required by Alberta real estate legislation and RECA guidelines.
- Authorized Service Providers: Trusted third-party technology providers (e.g., website hosting, customer relationship management, and secure communication platforms) that assist us in operating the website and serving you, strictly under confidentiality agreements.
- Legal Requirements: When required by court order, subpoena, law enforcement, or applicable municipal, provincial, or federal statute.
6. Data Security & Retention
We implement industry-standard physical, organizational, and technological safeguards to protect your personal information against unauthorized access, disclosure, alteration, or misuse. We retain your information only as long as necessary to fulfill the purposes for which it was collected or to satisfy legal, accounting, or professional requirements under RECA regulations.
7. Your Rights & Choices
Under Canadian privacy legislation, you have the right to:
- Request access to the personal information we hold about you.
- Request correction of inaccurate or incomplete information.
- Withdraw consent to marketing communications or SMS notifications at any time.
- Inquire about our privacy practices or file a privacy concern with our team.
8. Contact Us Regarding Privacy
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact Athir Mehmood directly: